It never fails, you received a eBook and get excited to read about the latest, and best, way to utilized Social Media posting for your business.  You hungrily tear through the information and then re-write your marketing plan to implement this only to receive entirely different information the next day, week, month, and so on.

Fortunately, there is a light at the end the tunnel, to CoSchedule.  In their great wisdom, they have put together information from a variety reports to provide you with the last word in Social Media Post .

We learned in school that there are 4 time zones in the U.S. So, with clients spread from sea to shining sea, what are the best times to post on the various social media platforms?

To decide this, we need to take into consideration where most these clients are living.  According to Census records, 80% those people living in the States are in the Eastern and Central time zones.  It would make sense, then, to focus our on time as it is followed in those .

Facebook

As the platform that brought social media into the spotlight and taught a way to communicate and market ourselves and our , it’s still the first account most , and 13-year olds, open when getting started in the Social Media universe.

Best Days: Sunday, Thursday, Friday, and Saturday
Best Times: 9 am, 1 pm, and 3 pm

:  Posting at 1 pm gets you the most shares while posting at 3 pm will get you the most clicks. Click Here!  

Twitter

Best Day:  Wednesday
Best Times: Noon, 3 pm, 5 pm and 6 pm

: Wednesday about Noon and between 5-6 are the peak moments an employee’s break times.  Also, users are 181% more likely to be on their account during the commute home. Hopefully, for the rest of , this refers to carpoolers who are not in the driver’s seat.


Click Here!

LinkedIn

Best Days: Tuesday, Wednesday, Thursday
Best Times: 7-8am, Noon, and 5-6pm

:  Business people are most likely to peruse LinkedIn in the morning, in the same manner many (used to) peruse the paper.  Also, even though LinkedIn is geared more for the business market, the best time to post is still before or after .

Click Here!

Pinterest

Best Days: Weekends (Saturday and Sunday)
Best Times: 2 pm, 9 pm, and 2 am

Notes:  The best window for posting is Saturday nights between 8-11pm. The worst time is during business hours.

Click Here!

Instagram

Best Days: Monday and Thursday
Best Times: 2am, 8-9am, 5pm

Notes:  Avoid posting between 3 pm and 4 pm.  Posting a video at 9 pm can get you 34% more interactions.

Google+

Best Day:  Wednesday
Best Time: 9am, 11am, 12-1pm

Notes: 90% of people on Google+ are lurkers, people who are just looking and not wanting or perhaps not ready to engage with the or a call to action.

Click Here!

Additional Notes for Each Platform

: Widely used both via and stationary , and at .

: Audience dependent, as is also. Often set up as an RSS feed and visited during commutes, breaks and other down times.

:  Used mostly in the evenings after and on the weekends during a viewer’s time.

LinkedIn:  Designed for the professional world, viewers it during work hours and in the mornings.

Google+:  Targets professionals in a similar manner to LinkedIn

Instagram: Designed for the platform and therefore used at any time.

So, a special thank you goes out to CoSchedule for their tireless efforts to make scheduling social media posts across all platforms as easy as pie.  For this and more information on their services, them at Coschedule.com.

Monitoring the social media marketing landscape is vital to your success. If you’d like to have access

to powerful marketing tips, as well as a way to generate conversion-ready prospects each month, click here to learn about my Find out more … 

 

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