Google, Bing & Yahoo Local Pages Are Key To Small Business Marketing Success!

These days, it’s fair to say that than use search engines on their mobile devices or laptops to find the and want.

That means local businesses need to be on local pages of search engines like Google, Yahoo, and Bing. And a very small effort getting these pages set up can yield huge results in the form of new business.

Google Local

Google has the world’s most search engine, and buying for or website through Google’s AdSense program can be expensive. But did you know that you can advertise for using the search engine’s Google Local program?

Google Local is an offshoot of , the mapping service application. you search for a location on , you have the option of searching for a business, or types of businesses, that location. you do, about relevant area businesses appear in the left-hand column and little corresponding pinpoints for each business appear on the map.

Google Local, getting listed on the service is and simple to do. Just go to Google Local’s website and register . It takes just a few moments. Make sure to a link to your website.

Google Local even lets you post coupons for special offers, deals, and discounts. And your can write about your business that appear anytime somebody hovers over your business name on Google Local. You can even photos of your business, your employees or your .

While Google AdSense maybe out of your budget, Google Local isn’t.

Yahoo Local

Local is an online local advertising that lets you promote your business on the Yahoo pages for you use the Basics Listing service.

When you go to , you can create a business profile by entering your business’ name, address and phone numbers, hours of operation, payment methods accepted, and and that are available. You can even a link to your page.

When conduct a search for a local business in your , your business be listed along all of your competitors. Local offers an enhanced listing service for a small fee, allows you to include up to ten photos, your company’s tagline, a long description that is searchable by and two additional to other you have. You also will then be provided performance that give you detailed about how searched for your business, demographics, geographic locations and other analytics you can use.

Directories such Local is to local businesses because of people today use like Yahoo! to search for the products and want in their . searches have surpassed the Yellow Pages as people’s primary search method.

Bing Local

is the new name for the service formerly known as Live Search, Live Search, and MSN Search. It is kind of a combination of Google Local and Yahoo! Local in that it offers the best elements of both services.

Like Google Local, is tied to the site’s mapping service, so listings will appear whenever a user conducts a search for businesses of your type while using the map. But offers additional free features that you can use to promote your business. Unlike Yahoo! Local, doesn’t charge you a fee to include to supplemental . For example, if you a restaurant, you can include to your menus, booking forms or even on sites like tripadvisor.com.

All three services – Google Local, Yahoo! Local and Bing Local – require verification of your information prior to inclusion on their pages, but Bing Local lets you verify by phone or even by the US Mail.

Bing, is owned by Microsoft, recently took over the search engine duties for Yahoo, so it wouldn’t be surprising if Bing Local and Yahoo! Local merged into one service in the future. Still, in order to get information about your business in front of the most people possible, you should take advantage of the free listing services offered by all three websites.

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