Google, Bing & Yahoo Local Pages Are Key To Small Business Marketing Success!

These days, it’s fair to say that more customers than use search engines on mobile devices or laptops to find the and services they want.

That means local businesses need to be on local pages of search engines like Google, Yahoo, and . And a very small effort getting these pages set up yield huge results in the form of new business.

Google Local

Google has the world’s most search , and buying ads for your business or website through Google’s be expensive. But did you know that you advertise for free using the search ’s Google Local ?

Google Local is an offshoot of Google , the mapping service application. When you search for a location on Google , you have the option of searching for a business, or types of businesses, that location. When you do, information about relevant area businesses appear in the left-hand column and little corresponding pinpoints for each business appear on the map.

With Google Local, getting your business listed on the service is free and simple to do. Just go to Google Local’s website and register your business. It takes just a few moments. Make sure to a link to your website.

Google Local even you coupons for special offers, deals, and discounts. And your customers write about your business that appear anytime somebody hovers over your business on Google Local. You can even photos of your business, your employees or your .

While Google maybe out of your budget, Google Local isn’t.

Yahoo Local

Local is an online local advertising system that you promote your business on the Yahoo web pages for free when you use the Basics service.

When you go to Yahoo Local, you can create a business profile by entering information your business’ , and numbers, hours of operation, payment methods accepted, and services and that are available. You can even a link to your web page.

When users conduct a search for a local business in your niche, your business be listed along with all of your competitors. Local offers an enhanced service for a small , which allows you to include up to ten photos, your ’s tagline, a long description that is searchable by Users and two additional links to other you have. You also will be provided with performance that give you detailed information about how many people searched for your business, , geographic locations and other analytics you can use.

Directories such Yahoo! Local is to local businesses because of people today use like Yahoo! to search for the products and services they want in communities. Web searches have surpassed the Yellow Pages as people’s primary search method.

Bing Local

is the new for the service formerly known as Live Search, Live Search, and MSN Search. It is kind of a combination of Google Local and Yahoo! Local in that it offers the elements of both services.

Like Google Local, is tied to the site’s mapping service, so listings will appear whenever a user conducts a search for businesses of your type while using the map. But offers additional free features that you can use to promote your business. Unlike Yahoo! Local, doesn’t charge you a to include links to supplemental . For example, if you a restaurant, you can include links to your menus, booking forms or even on sites like tripadvisor..

All three services – Google Local, Yahoo! Local and Local – require verification of your information prior to inclusion on pages, but Local you verify by or even by the US Mail.

, which is owned by Microsoft, recently took over the search duties for Yahoo, so it wouldn’t be surprising if Local and Yahoo! Local merged into one service in the future. Still, in order to get information about your business in front of the most people , you should take advantage of the free services offered by all three websites.

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