a Media Business Profile That Connects

’re likely already using media as a part of strategy. If get a lot of traffic to website and don’t get a lot of attention on media, then business profile may be turning away.  profiles that connect are more likely to result in high-converting traffic to website.

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Make That the Right Name

The first, and one of the most , factors of profile is the name of social media account. If you’re developing a personal brand, you should stick name. This is especially true if you name for all promotional purposes. 

For businesses with a specific business name, make that social media account matches. Basically, you’re developing a personal brand or a business identity, the name should match website and . should not have trouble for profile.

Choosing the Best Profile Pic

you choose the right name, you need to choose the best profile pic. Again, there’s a difference between for the personal brand and business brands. For a personal brand, as an guru or a blogger, you’ll want to a picture of yourself. 

Businesses should use the same logo that use for all other . You’re probably noticing a pattern here. The is to make things consistent on your website and social media profiles. 

Along with remaining consistent between your website and social media account, you also need to use the same name, profile pic, and other details across all networks. This means using the same info on , Twitter, , and any other that you use.  

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Be Clear and Direct with Your Bio 

After looking at your profile pic, a visitor may check out your bio. shouldn’t have any trouble determining it is that you sell, after reading your bio. So, keep your bio clear and direct. It should be and to the point.

Describe or website in a single sentence. Don’t worry about making a pitch in your bio. Instead, focus on the actual value of you do.

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Use a Background Image That Matches Your Image

The background image that you choose for your profile should match the overall image that you’re . In , the background image can be more than the profile picture. A poorly created background will unprofessional, limiting your ability to connect with .

If your background appears pixelated or hard to read, you need a new background image. You could hire a graphic design freelancer to create a background for you or take the to create a clear, easy to read background yourself.

you make your background, uses a vector editing or make that your image matches the exact dimensions recommended by the social media network. These recommendations are different for every network.

Keep in mind that the sizes of backgrounds and other details can change. Twitter and have updated the layout of profile pages several in the past few years. Make sure that you remain up to date as these changes occur.

Choosing the right name and using a professional profile pic and background can go a towards helping you connect with customers. You should also interact with your followers. Respond to questions and comments and encourage a discussion in your posts by ending a post with a question.

Start improving your profiles. Connect with your customers and . If you want more suggestions and a to generate conversion- month, then click here and learn more about me. 

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