Is big he will be of Nike’s “Just Do It” , under a statement ” Believe in something, even if it sacrificing ”.

According to Rovell, Nike has been paying Kaepernick all along “waiting right ,” is now. Nike  Kaepernick in 2011 but has not used him years.

“We believe is one of the most of generation, leveraged the of sport to move the world forward,” Gino Fisanotti, Nike’s vice president of North told .

Kaepernick tweeted the ad has the words, “Believe in something, even if it sacrificing . #JustDoIt.”

Notice that Nike is the NFL’s official uniform sponsor, is a big a big pocket of experience in , move is ambitious bold at the same . Because Nike is a the identifying themselves also represent a sign of social accomplishment.

will jack up and skyrocket Nike in the marketplace. Other athletes in the include Serena Williams, Odell Beckham Jr., and LeBron James.

The former quarterback began kneeling during the ‘-Spangled Banner’ in August 2016 as a means of protesting racial inequality and police brutality. Dozens of other , as as numerous other athletes across , ultimately joined him.

The protests grew during the 2017 season after President criticized chose to suit.

Trump owners should “fire” who protest the anthem and referred to as “son’s of b——“. Players responded by protesting en masse.

Kaepernick hasn’t played since the 2016 season. He filed a grievance against the NFL for collusion in October 2017 after team did not pick him up after opting out of his contract in March of the same year.

But now is as the of Nike campaign “Just Do It”