Business Marketing with an Instagram Photo Contest

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An Instagram photo contest a great way promote while having some fun. A photo contest can lead new while your company giving back Instagram community. A friend of my passed me and I find Amazing, I try , that was so awesome and so easy execute by me. I said myself I must share with my readers in our blogging community to help you generate more leads and more traffic to your , blog, and business. 

Let me tell you in beginning that running an Instagram photo contest isn’t always easy task believe me, and can be a bit confusing but not difficult if you know what to do. Here a short guide to follow step by step to getting most out of a photo contest, take , apply and go make some money off .

Target Your Market

Define your target market before kicking off your photo contest. A contest families who enjoy camping is going to look different than couples who look new and exciting places to visit in the city. Determine who you intend to engage with, and gear your contest toward them.

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Team Up

Finding a partner your Instagram photo contest can be a benefit both businesses. Not only can you gain more through method, but you’ll also receive additional exposure. Most of these types of partnerships require participants to be of both accounts before they can enter. Keep things simple though. There’s no need to team up with more than one business per contest.

Avoid Confusion

Make sure your rules entering and participating in your photo contest are clear and concise. Include an ending date and time, and offer step-by-step instructions participants, including limitations on the number of entries.

Call to Action

Provide your a clear call to action, so that they are fully aware of the necessary required to enter the contest. The primary purpose of your photo contest is to gain or increase your exposure (but make sure you too!). The two most common ways to go about doing this is to have contestants tag a friend or post a picture.

Tag a Friend – For this type of call to action, have participants tag a friend to enter the contest. When the friend sees your post and competition, they will join and tag more friends.

Post a Photo – Contestants with this type of call to action post a photo and use a specific hashtag to enter. This will allow you to the entries, and pick a winner when the time comes.

Keep an Eye on Submissions

This is your contest, so would behoove you to be aware of how ’s progressing. Decide how you’ll your contest, manually or by using one of the many tools available for just an occasion. Decide beforehand how you plan on following your contest, so you’re not scrambling to decide while submissions are rolling in.

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Declare a Winner

When your contest comes to a close, it’s time to pick a winner. Some contests use a poll, while others may use a group of judges. No matter what method you choose, select a winner and notify them through Instagram.

Promote the winner on your Instagram page, but don’t forget to credit where credit is due. Cross-promote on other platforms. Announce the results on your , Facebook, and web pages as well.

Repeat as Needed

Running an Instagram photo contest doesn’t have to be a one-time occurrence. You can have a weekly or monthly contest. Explore your options, find what works for your company and adjust as needed. Discover a way to build habits with your followers while creating momentum with your contests.

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Instagram photo contests are an excellent opportunity to with the platform while building up a following. Be creative and with your contests to have the most success. Not only will you expand your , but you’ll also have fresh content that may inspire your photo contest. For more , check out click here.