Business Marketing with an Instagram Photo Contest

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An Instagram is a to promote your business while having some fun. A can lead to new followers while your is back to . A friend of my passed me this idea and I find it Amazing, I try it, that was so awesome and so easy to execute by me. I said to myself I must share this idea with my in our community to help you generate more leads and more traffic to your website, blog, and business. 

Let me tell you in beginning that running an Instagram isn’t always easy task believe me, and can be a confusing but difficult if you know to do. is a guide to follow step by step to getting out of a photo contest, take it, apply it and go make some off it.

Target Your Market

Define your target before kicking off your photo contest. A contest for families enjoy camping is going to a lot different than couples for new and exciting places to visit in the city. Determine you intend to engage with, and gear your contest toward them.

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Team Up

Finding a partner for your Instagram photo contest can be a for both businesses. only can you gain more followers through this , but you’ll also receive additional exposure. of these types of partnerships require participants to be followers of both accounts before can enter. Keep things simple though. ’s no need to team up with more than business per contest.

Avoid Confusion

Make sure your rules for entering and participating in your photo contest are clear and concise. an ending date and time, and offer step-by-step instructions for participants, limitations on the of entries.

Call to Action

Provide your followers a clear call to action, so that are fully aware of the necessary steps required to enter the contest. The primary purpose of your photo contest is to gain followers or increase your exposure (but make sure you fun too!). The common ways to go about doing this is to contestants tag a friend or post a picture.

Tag a Friend – For this type of call to action, participants tag a friend to enter the contest. When the friend sees your post and competition, join and tag more .

Post a Photo – Contestants with this type of call to action post a photo and a specific hashtag to enter. This allow you to track the entries, and pick a winner when the time comes.

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Keep an Eye on Submissions

This is your contest, so it would behoove you to be aware of how it’s progressing. Decide how you’ll monitor your contest, whether manually or by using of the many tools available for just an occasion. Decide beforehand how you plan on following your contest, so you’re scrambling to decide while submissions are rolling in.

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Declare a Winner

When your contest comes to a close, it’s time to pick a winner. Some contests a poll, while others a group of judges. No matter you choose, select a winner and notify them through Instagram.

Promote the winner on your Instagram page, but don’t forget to give where is . Cross-promote on other platforms. Announce the results on your Twitter, , and as well.

Repeat as Needed

Running an Instagram photo contest doesn’t have to be a -time occurrence. You can have a weekly or monthly contest. Explore your options, find works best for your and adjust as needed. a way to habits with your followers while creating momentum with your contests.

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Instagram photo contests are an excellent opportunity to have fun with the platform while building up a following. Be and engaging with your contests to have the most success. Not only you expand your audience, but you’ll also have fresh that inspire your next photo contest. For more , check out click