Business Marketing with an Instagram Photo Contest

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An is a to promote business while having fun. A lead to followers while is giving to the Instagram community. A friend of my passed me this idea and I find it Amazing, I try it, that was so awesome and so easy to execute by me. I said to myself I must share this idea with my readers in our community to help you generate more leads and more traffic to website, blog, and business. 

Let me tell you in the beginning that running an isn’t always easy task believe me, and be a bit confusing but not difficult if you know what to do. Here is a guide to follow step by step to getting the out of a , take it, apply it and go make off it.

Target Your Market

Define your target before kicking off your . A contest for families who enjoy camping is going to a lot different than couples who for and exciting places to visit in the city. Determine who you intend to engage with, and gear your contest toward them.

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Team Up

Finding a partner for your be a for both businesses. Not only you gain more followers through this , but you’ll also additional exposure. of types of partnerships require participants to be followers of both accounts before they enter. Keep things simple though. ’s no need to team up with more than business per contest.

Avoid Confusion

Make sure your rules for entering and participating in your photo contest are clear and concise. an ending date and time, and step-by-step instructions for participants, limitations on the number of entries.

Call to Action

Provide your followers a clear call to action, so that they are fully aware of the necessary steps required to enter the contest. The primary purpose of your photo contest is to gain followers or your exposure (but make sure you have fun too!). The common ways to go about doing this is to have contestants tag a friend or a picture.

Tag a Friend – For this type of call to action, have participants tag a friend to enter the contest. When the friend sees your and competition, they will join and tag more friends.

a Photo – Contestants with this type of call to action a photo and a specific hashtag to enter. This will you to track the entries, and pick a winner when the time comes.

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Keep an Eye on Submissions

This is your contest, so it would behoove you to be aware of how it’s progressing. Decide how you’ll monitor your contest, whether manually or by using of the many available for just an occasion. Decide beforehand how you plan on following your contest, so you’re not scrambling to decide while submissions are rolling in.

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Declare a Winner

When your contest comes to a close, it’s time to pick a winner. contests a poll, while a group of judges. No matter what you choose, select a winner and notify them through Instagram.

Promote the winner on your Instagram page, but don’t forget to where is . Cross-promote on other platforms. Announce the results on your , Facebook, and web pages as .

Repeat as Needed

Running an Instagram photo contest doesn’t have to be a -time occurrence. You can have a weekly or monthly contest. Explore your options, find what works best for your and adjust as needed. a way to build habits with your followers while creating momentum with your contests.

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Instagram photo contests are an excellent opportunity to have fun with the platform while building up a following. Be creative and engaging with your contests to have the most success. Not only will you expand your audience, but you’ll also have fresh that inspire your next photo contest. For more tips, check out click here.