Creating effective landing pages is the first step in setting up your sales funnel. Once you can produce high-quality designs that convert quickly, you are ready to take the next step in setting up your Internet marketing business platform.
How important are landing pages to sales funnels? Consider these statistics:
- 68% of Business-to-Business (B2B) companies use landing pages to generate new sales leads
- A business that has between 31 to 40 landing pages attract 700% more leads than businesses that have only 1 to 5 landing pages.
- Businesses that have more than 40 different landing pages attract 1,200% more leads than those with only 1 to 5 landing pages.
Keep in mind that every web page is essentially a landing page. Your web pages are the core of your sales funnel. So when you are building your online business, you need to consider using the following tools and services in order to get the results you want.
Of course, you could just strike out on your own and do it all yourself, using trial and error and trying to push your way up the learning curve. But that is going to take you two to five times longer. And then when you figure out that what you are doing isn’t working, you may have more flexibility, but you will also have less agility than your competitors.
Or you can use existing tools that will do the job for you without the effort, stress or worry. Plus, they can create your better, high-converting landing pages much faster than you probably could do on your own.
Instapage is extremely user-friendly and instinctual. It also offers built-in A/B testing. Plus, it can integrate seamlessly with our website domain. Plus it has a WordPress plug-in, which is very helpful if you are using this open source site to build your web pages.
LeadPages has a large selection of pre-made, high-converting templates that you can start using right away. This comes at the cost of not having as much control over the design of your pages. But if they convert and make you money, who cares?!
Another benefit is that LeadPages allows you to roll out new landing pages very quickly. You just plug in your unique copy and go. Like Instapage, LeadPages also uses a WordPress plug-in. Bonus!
Finding the best tools to help your online business make money is vital to your success. If you’d like to have access to even more powerful marketing tips, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn more.