Optimize Your Website for Mobile

Today’s marketplace is becoming and mobile, as stats suggest that nearly fifty percent of commerce is completed via a . What does that mean for and your ? It’s to optimize your website and it mobile friendly.


The key term need to remember is mobile. Mobile for a streamlined version of your . do want to see a lot of staff bios and mission statements. is to get in, get the information need, and get out.

Here a few things to consider when designing your website for mobile devices.

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  1. Keep it Simple

Simplify your sight. simplify it again. again. Your here is to strip out as as possible. Put yourself in the shoes of your customer. What to accomplish?


so real estate to work , so it’s that provide the information they want as concisely as possible. the sales process by keeping your succinct and straightforward.

  1. Branding

Optimizing your for mobile web doesn’t mean it ceases to be your . Find clever to incorporate your branding into your . Remember, this is still a brand touchpoint, so you want to be to promote and reflect your brand.

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similar themes and colors across your platforms to provide a for your . You want to a similar experience on the , as they would on your site.

  1.  Avoid Text Entry

While there is some that be able to get away from this no matter how they try, you’ll want your site to avoid requiring to enter data. Instead, try using checklists, dropdowns, or pre-populated menus.

  1. Scroll on Through

Try to avoid implementing ‘pinch and zoom’ , as most become frustrated the experience this provides. Instead, on a smooth and pleasant scrolling experience, a menu, and plenty of space between buttons. When creating your mobile site, keep in mind that be using fingers, instead of a mouse pointer.

  1. Scale it Down

You’ve days and weeks to create an impeccable experience for your on your website. The UI is beautiful, and the site is flawless. The problem is that it doesn’t scale to mobile.

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Remember that view your site on smaller screens, and since most users see it on a smartphone, both landscape and portrait mode are . With nearly five hundred different screen sizes, you’ll want to come up with a mobile-optimized page.

This one we touched on briefly, but it should go without saying that your users want to be able to interact with your mobile site without a lot of hassle. With that in mind, consider some of the actions that for a better .

You include links to things , , , , , LinkedIn, and a multitude of other areas. it for your to find and connect with you.

Remember that you want to provide a seamless, simple, to experience for your customers. Make your page is optimized for web usage and does lead users to a blank loading page or an inconsistent site.

Develop a mobile strategy, put it in place and optimize your website for mobile users www.ernsgeorges.com help.

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