Google, Bing & Yahoo Local Pages Are Key To Small Business Marketing Success!

These days, it’s fair to say that more customers than use on their mobile devices or laptops to find and they want.

That means need to be on pages of Google, Yahoo, and Bing. And a very effort getting these pages set up can yield huge results in form of new .

Google Local

Google has world’s search engine, and buying for your or through Google’s program can be expensive. But did you know that you can advertise for free using the search engine’s Google program?

Google Local is an offshoot of , the successful service application. When you search for a location on , you have the option of searching for a , or types of , that location. When you do, information about relevant area will appear in the left-hand column and little corresponding pinpoints for each business will appear on the map.

With Google Local, getting listed on the service is free and simple to do. Just go to Google Local’s and register . It takes just a few moments. Make to a to your .

Google Local even lets you post coupons for special offers, deals, and discounts. And your customers can write reviews about that will appear anytime somebody hovers over name on Google Local. You can even photos of your business, your employees or your .

While maybe out of your budget, Google Local isn’t.

Yahoo Local

Yahoo! Local is an online local advertising system that lets you promote your business on the Yahoo web pages for free when you use the Basics service.

When you go to Yahoo Local, you can create a business profile by entering information your business’ name, and phone numbers, hours of operation, payment methods accepted, and and that available. You can even a to your web page.

When users conduct a search for a in your , your business will be listed along with all of your competitors. Yahoo! Local offers an enhanced service for a fee, which allows you to include up to ten photos, your company’s tagline, a long description that is searchable by Yahoo! Users and two additional to other you have. You also will then be provided with performance reports that you detailed information about how many searched for your business, , geographic locations and other analytics you can use.

Directories such Yahoo! Local is to local businesses because of today use Yahoo! to search for the products and they want in their . Web searches have surpassed the Yellow Pages as ’s primary search method.

Bing Local

is the new name for the service formerly known as Search, Windows Search, and MSN Search. It is of a combination of Google Local and Yahoo! Local in that it offers the best elements of both services.

Google Local, is tied to the site’s service, so listings will appear whenever a user conducts a search for businesses of your type while using the map. But offers additional free features that you can use to promote your business. Unlike Yahoo! Local, doesn’t charge you a fee to include to supplemental . For example, if you own a restaurant, you can include to your menus, booking forms or even reviews on sites like tripadvisor.com.

All three services – Google Local, Yahoo! Local and Bing Local – require verification of your information prior to inclusion on their pages, but Bing Local lets you verify by phone or even by the US Mail.

Bing, which is owned by Microsoft, recently took over the search engine duties for Yahoo, so it wouldn’t be surprising if Bing Local and Yahoo! Local merged into one service in the future. Still, in order to get information about your business in front of the people possible, you should take advantage of the free services offered by all three websites.

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